| Creative & Design |
Vibrant Media has a full team of graphic designers who have extensive experience with email and online designs. We know what works and what doesn’t . |
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Email and web are fluid mediums so the design and creative of your email is paramount.
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Making your mailer as visually pleasing and professional as possible should be your main concern….and having a blue background can clash with your black and gold banner and can make your marketing ineffective, even if blue is your corporate colour. |
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Fonts for use in email marketing are limited to the fonts the recipient has installed on their machines. |
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Keep as much of your info in html as possible. That way, when people are unable to download images, you can still be assured that they will see your message. |
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What may work in print is not always going to work in email. Specialised email design is critical to an effective marketing campaign. |